Business Model Innovation (Paperback or Softback)
Business Model Innovation: Strategic and Organizational Issues for Established Firms is a trade paperback book delving into the world of business strategy. Authored by Constantinos Markides and published by Cambridge University Press, this book offers insights into the elements of business strategy and the challenges faced by established firms when innovating their business models. With 75 pages of content, this book provides a comprehensive look at strategic planning and its impact on organizational success, making it a valuable resource for those looking to navigate the complexities of business innovation.